Discover our Action project.
Brand Challenge?
The Action brand wants to gain a good market share in the chewing gum market in Iran, but the presence of this brand in social channels was weak had faced many fluctuations..so "ROCKET" digital team planned their contents in categorized subjects with one common concepts “Tastes” to target different audiences more in Generation Z & we could increased the awareness between different tribes of them for example : Gamers , Adventurers , Athletes and etc.
